Client Onboarding Secrets: Making a Lasting First Impression

The way you onboard a new landlord sets the tone for the entire relationship. A seamless, professional, and thoughtful onboarding process can boost retention, referrals, and your reputation.

Start with a Warm Welcome

Send a personalised welcome email or even a short video introduction. Highlight next steps and provide a point of contact for questions.

Use a Branded Onboarding Pack

Include key documents like your management agreement, fee schedule, maintenance procedures, and FAQs. A well-designed pack builds trust and shows your attention to detail.

Set Clear Expectations

Be transparent about timelines, communication frequency, and service standards. When clients know what to expect, they’re more likely to stay satisfied and engaged.

Automate Where You Can

Use a CRM to streamline the onboarding process and send scheduled updates so landlords feel informed without needing to chase you.

 Want to refine your onboarding process and deliver an unforgettable client experience? Book a consultation and let’s elevate your brand from day one.

Lauren Robinson